Brad Pitt and George Russell Reveal 2027 Mercedes-AMG GT 4-Door Electric Prototype in Las Vegas

Mercedes-AMG brought Hollywood and Formula 1 together in Las Vegas in November 2025, unveiling the first look at its 2027 all-electric GT 4-Door Coupe. The reveal featured actor and film producer Brad Pitt alongside five-time F1 race winner George Russell in a choreographed stunt that showcased a camouflaged prototype of the performance machine set for a 2026 world premiere.

The scene: Pitt waits at a valet stand, only to discover his driver is Russell himself. Behind the wheel of the prototype GT 4-Door Coupe, Russell demonstrated the vehicle's agility and precision on closed roads. The stunt marks Pitt's new role as brand ambassador for the GT 4-Door Coupe, a partnership that aligns his on-screen presence and passion for performance cars with AMG's engineering philosophy.

Brad Pitt Joins Mercedes-AMG as GT 4-Door Ambassador

Brad Pitt becomes the face of the 2027 GT 4-Door Coupe, bringing his reputation for authenticity and taste for high-performance vehicles to the brand. Known for his starring role in the Hollywood film F1® THE MOVIE, Pitt represents the ambition and innovation that define Mercedes-AMG's approach to engineering.

"I've always been a fan of performance – both on screen and behind the wheel," Pitt said. "That same dedication to performance and thrill is what defines Mercedes-AMG and I am proud to be part of this next chapter."

Michael Schiebe, CEO of Mercedes-AMG GmbH, emphasized the partnership's alignment with the brand's vision: "We're thrilled to welcome Brad Pitt to Mercedes-AMG. His authenticity and his taste for the exceptional reflect the spirit of our upcoming four-door Coupe from Affalterbach, to be revealed in 2026. With this new Mercedes-AMG GT 4-Door Coupe, we're creating a truly exciting, unforgettable experience."

George Russell Demonstrates Prototype Capabilities

The Las Vegas stunt featured George Russell, a driver for the Mercedes-AMG PETRONAS F1 Team, demonstrating the prototype's capabilities in a controlled environment. Russell's involvement highlights the connection between AMG's road cars and the technology proven on Formula 1 circuits.

"AMG has created something here," Russell said. "I had an incredible day in Vegas with the Mercedes-AMG GT 4-Door Coupe prototype. The car feels fantastic, and I'm really impressed with the performance that AMG is bringing to the road."

The prototype showcased precision and agility, demonstrating the driving dynamics that will define the production model following its 2026 world premiere.

AMG.EA Architecture: Three Motors, Direct-Cooled Battery

The 2027 GT 4-Door Coupe will be the first series-production vehicle based on Mercedes-AMG's new high-performance architecture, AMG.EA. This platform introduces a drive concept featuring three axial flux motors and a direct-cooled battery system designed to deliver sustained high performance.

The drivetrain technology builds on the foundation demonstrated by the CONCEPT AMG GT XX, which set a performance record during testing in Nardò, southern Italy, in summer 2025. The production GT 4-Door Coupe will incorporate the same advanced technologies, bringing track-proven engineering to everyday driving.

Key Specifications: What We Know

Direct Battery Cooling Technology

The GT 4-Door Coupe features a direct-cooled battery system that maintains precise temperature control during high-performance driving. This approach allows the battery to deliver maximum power repeatedly, supporting the consistent output AMG drivers expect.

The AMG.EA architecture positions the GT 4-Door Coupe as the foundation for future high-performance electric vehicles from Affalterbach, signaling a new era for the brand.

Canadian Availability and Next Steps

Mercedes-AMG will reveal full specifications, pricing, and Canadian availability details for the 2027 GT 4-Door Coupe ahead of its 2026 world premiere. The Las Vegas event offered a first look at the vehicle's design language and performance character.

For drivers in Quebec who value advanced technology and high-performance engineering, the 2027 GT 4-Door Coupe will represent a new benchmark in the luxury performance segment. The combination of electric power, three-motor architecture, and Mercedes-AMG's racing heritage positions this vehicle as a significant addition to the GT lineup.

Explore Mercedes-AMG at Mercedes-Benz de Boucherville

Connect with Mercedes-Benz de Boucherville in Boucherville for updates on the 2027 GT 4-Door Coupe's arrival and to explore the current AMG lineup, including electrified performance models that showcase the brand's engineering capabilities.